Meta’s Threads app has almost 100 million users, says Mark Zuckerberg

The rumors of Threads’ early demise have been exaggerated.

Meta’s competitor to Elon Musk’s X has hit “just under” 100 million monthly users since it was released in early July, CEO Mark Zuckerberg announced Wednesday during his company’s quarterly earnings call.

“We’re three months in now, and I’m very happy with the trajectory,” he said, echoing the bullish comments he made about how Threads is doing during a recent interview with The Verge. “We’re now getting to the point where we’re going to be focusing on growing the community further. From what we can tell, people love it so far.”

“I’ve thought for a long time there should be a billion-person public conversations app that is a bit more positive,” Zuckerberg said on Wednesday’s call. “I think that if we keep at this for a few more years, then I think we have a good chance of achieving our vision there.”

Meta CFO Susan Li shared some optimism, too. “Threads also remains a compelling long-term opportunity, and we’re excited to build on the strong product momentum we have going into next year,” she said during the call.

As part of its third-quarter earnings report, Meta said that it earned $34 billion in revenue, up 23 percent from the same quarter last year. However, it’s still burning cash with its Reality Labs division; the company expects its operating losses there to increase “meaningfully” year-over-year.

Update October 25th, 7:32PM ET: Added post from Adam Mosseri.